General Mills Launches New Recipe Resource for Foodservice Professionals

Searchable database includes hundreds of recipes with easy-to-follow instructions, nutrition information, inspirational photos, trend info, tips, tutorials and more.
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MINNEAPOLIS (March 19, 2019)— General Mills Foodservice is making it easier to find recipes and menu inspiration with a new, spiced-up version of its foodservice recipe website. Offering more than 1,400 recipes, the new online resource helps users quickly find recipes and also shares mouthwatering photography and information on the latest trends, plus tips, techniques and tutorials to give culinary professionals the tools they need for greater success in their own operations.

The recipe collection is one of the largest of its kind devoted to foodservice professionals and includes recipes for everything from appetizers, breakfast and baked goods to desserts, side dishes and entrees. With the latest improvements, the robust database is now searchable by ingredient or product, by season, by meal occasion or by special dietary needs such as gluten-free—making it possible for operators to find recipes based on their distinct needs.

“We know foodservice operators are always searching for new ideas so we wanted to give them a helpful resource to inspire them and make their job a little easier,” said Michael Braden, senior culinary manager for General Mills Convenience & Foodservice, whose team of chefs works closely with K-12 schools, colleges and universities, bakeries, pizzerias, hospitals and restaurants. “Beyond the sheer volume of recipe and menu ideas that users can search based on their needs and interests, operators can also rest assured that each and every recipe has been tested for foodservice applications.”

The latest enhancements to the recipe section of the General Mills Foodservice website include:

  • A mobile experience that allows operators to toggle between Ingredients and Instructions without having to scroll
  • Nutrition label information
  • Easy-to-follow instructions with added number call-outs
  • Helpful tips curated by the General Mills Foodservice Culinary Team

In addition to recipes, the website includes channel-specific sections with educational information, training and resources tailored to foodservice professionals working in those industries. There is also comprehensive product information about all General Mills products available in foodservice, including a Product Nutrition Finder to help operators get important nutrition information in two simple steps.

“We truly hope that foodservice professionals will find the website to be a helpful resource to get product information, menu ideas and inspiration as well as business solutions to help them succeed,” said Alyca Judge, senior marketing manager for General Mills Convenience & Foodservice.

About General Mills Convenience & Foodservice

The General Mills Convenience & Foodservice division serves the convenience, foodservice and bakery industries by providing quality products from time-trusted brands along with culinary, nutrition education and marketing resources to help operators succeed. Its distinguished brand portfolio includes Big G Cereals, Yoplait, Nature Valley, Gold Medal, Pillsbury, Chex Mix, Bugles, Gardetto’s and Annie’s. Headquartered in Minneapolis, Minnesota, USA, the division fiscal 2018 net sales of $1.93 billion. For more information, please visit www.generalmillscf.com

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CONTACT:   Sarah Peterson
                      General Mills Convenience & Foodservice
                       763.764.6364
       media.line@genmills.com