New Product Alert: General Mills Foodservice Introduces Yoplait® Mix-Ins

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What

Yoplait® Mix-Ins, from General Mills Foodservice, are a fun, new snack for foodservice patrons looking for a healthy and indulgent option. Featuring creamy, traditional Yoplait yogurt with mix-in ingredients, Yoplait Mix-Ins appeal to consumers looking to a fill a craving for something sweet and crunchy. The product also helps foodservice operations round out their yogurt offering with a non-Greek option.

Yoplait® Mix-Ins

  • 5.3-ounce package
  • Two varieties: Very Berry Crisp and Coconut Chocolate Almond
Yoplait Mix-Ins Coconut Chocolate Almond

Why

Yogurt delivers on three key benefits of taste, health and convenience and has broad appeal across all age groups and day parts.1

Yogurt continues to grow in foodservice. Yogurt consumption is projected to grow 5 percent annually through 2019.2

Mix-Ins format is outpacing the category, growing +25 percent.3

Where

For more information on Yoplait Mix-Ins, foodservice professionals can contact their General Mills Foodservice sales representative, call 1-800-882-5252.

1NPD Crest, Year Ending June 2014.
2Source: 2007 –2014, GMI Yogurt Performance Monitor, YE April 2014 2015–2016, The Hartman Group 2014 / NPD Snacktrack2014;
3Nielsen: xAOC 12 mos ending Dec 2017

MEDIA Contact:

Sarah Peterson
763.764.6364
media.line@genmills.com