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Claim Your FREE National School Breakfast Week Downloads!


Score Big During #NSBW21!

What’s your school doing for the biggest breakfast week of the year? March 8-12, 2021 is National School Breakfast Week, and you can bring the party to your cafeteria with our #NSBW21 Playbook—featuring all the promotional materials you need to drive participation and get your students excited about breakfast!

Your Playbook includes:

  • Posters
  • To-go activity sheets
  • Placemat design
  • School breakfast marketing video
  • And more!
Ready to get in the game? Get your #NSBW21 Playbook now!


Playbook Downloads


Our NEW grab ‘n go products are perfect for National School Breakfast Week—and beyond!

NEW Nature Valley™ Soft Oatmeal Rounds
Apple Cinnamon, Banana Chocolate Chip

2 oz. Equivalent Grain Cereal Cups
NEW Blueberry Chex™, NEW Rice Chex™, Cinnamon Toast Crunch™, Cinnamon Toast Crunch™ (Reduced Sugar), Lucky Charms™, Cocoa Puffs™ (Reduced Sugar), Cinnamon Chex™, Honey Nut Cheerios™

Single Serve Yogurt
Yoplait™ Smooth

Pillsbury™ Freezer-to-Oven Bakery
Blueberry Muffin Tops, Chocolate Chip Muffin Tops, Cinnamon Rolls

Individually Wrapped Frozen Breakfast
Pillsbury™ Chocolatey Chip Mini Pancakes, Cinnamon Toast Crunch™ Soft Filled Bar, Cocoa Puffs™ Soft Filled Bar

NEW Pillsbury™ Cheesy Pull-Aparts
Southwest Queso Flavored, Italian Cheeses & Garlic