A good limited time offer (LTO) doesn’t just add variety to your menu—it offers an experience your customers can’t refuse! Around 44% of restaurants are actively menuing LTOs to create unique meals.¹ However, 70% of operators consider identifying and launching these trendy menu items to be a challenge.¹
How do you create an impactful LTO? There are all kinds of ways to make your own—and make it memorable. Consider some of these thought starters:
Need more LTO inspiration? Give these four recipes a shot to put a new twist on some customer favorites from Spring through Winter
SPRING: Roasted Wild Mushroom Pesto Flatbread
Nothing says spring like freshly picked mushrooms. This popular vegetarian dish features shitake, oyster, maitake, bunapi and enoki, all layered on a Pillsbury™ Frozen Pie Dough Sheet
SUMMER: Korean BBQ Turkey Burgers
These burgers with Asian slaw and Korean bulgogi flavor bring the vibe of a backyard cookout to your restaurant.
FALL: Biscuit and Gravy Pull-Aparts
Dish up a new twist on a classic comfort food. In this recipe, classic sausage gravy tops monkey bread made from Pillsbury™ Southern Style biscuits.
WINTER: Chocolate Lava Cake
Those who need some relief from cold weather (or just plain LOVE chocolate) will melt for this fun-to-eat dessert.
Promote LTOs Year-Round!
Don’t forget to create excitement around your LTOs. Prominently display the item on your menu all season long, craft a handful of social media posts to create some buzz and remind everyone that when it’s gone, it might be gone for good!
¹Technomic: “The Role of LTOs In Operator Menu Strategy” ²Technomic: “2017 Flavor Report”