General Mills Convenience Brings Mott’s® Fruit Flavored Snacks to C-stores

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WHAT:            General Mills Convenience is bringing the popular fruit-flavored snack brand, Mott’s®, to convenience stores to give consumers more of the fan-favorite candy they love. Mott’s Fruit Flavored Snacks, available in Assorted Fruit and Tropical Fruit, are made from natural flavors and colors and provide 100 percent of consumer’s daily value of Vitamin C.

Mott’s give c-stores another fruit-flavored snack option to add to the top-turning segment of the bagged candy area. General Mills Convenience also offers Fruit Gushers™ and is rolling out a new flavor—Super Sour Berry—to leverage consumers’ love of sour flavors.

   

Mott’s Fruit Flavored Snacks

  • Two varieties: Tropical Fruit (pictured at right) and Assorted Fruit
  • 5-ounce size bag
  • Suggested retail price: $1.99
  • Shelf location: Pegged Candy
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WHERE:          For more information about Mott’s or Fruit Gushers, convenience store retailers can contact their General Mills Convenience sales representative, call 1-800-243-5687 or visit www.generalmillscf.com.

                        About General Mills Convenience & Foodservice

General Mills Convenience & Foodservice serves the convenience, foodservice and bakery industries by providing quality products from time-trusted brands along with culinary, nutrition education and marketing resources to help operators succeed. Its distinguished brand portfolio includes Big G Cereals, Yoplait, Nature Valley, Gold Medal, Pillsbury, Chex Mix, Bugles, Gardetto’s and Annie’s. Headquartered in Minneapolis, Minnesota, USA, the division had fiscal 2018 net sales of $1.93 billion. For more information, please visit www.generalmillscf.com.

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CONTACT:   Sarah Peterson
                      General Mills Convenience & Foodservice
                      763.764.6364/media.line@genmills.com


1Nielsen Total C-store latest 6 months ending 1/26/19