#ANC19 – Another great year!

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What a week!

THANK YOU to everyone who stopped by our General Mills Convenience and Foodservice booth at ANC. We loved meeting you and sharing our new products and recipes.

This is always our favorite week of the year; seeing your passion for feeding the next generation is truly inspiring and we're so proud to be on this journey with you!

If you couldn’t attend ANC this year, no worries! Here's what you missed:

2 oz eq. grain cereal reign!

This year we featured our 2 oz eq. grain cereal cups at the front of our booth with a giant cereal arch, life-size cereal cups and all! We're proud to offer five top K-12 cereals, now in 2 oz equivalent grain cups . This cup has room for milk so no dishes are required, and it’s great for breakfast in the classroom or as grab ‘n go items. We loved opening up the cereal arch the last day and giving away the cups!

Cereals include: Cinnamon Toast Crunch™ 25% Less Sugar, Cocoa Puffs™ 25% Less Sugar, Lucky Charms™, Honey Nut Cheerios™, Cinnamon Chex™.

A cereal-iously scrumptious frozen breakfast!

We handed out samples of Soft Filled Cinnamon Toast Crunch™ Bar and Soft Filled Cocoa Puffs™ Bar – and they were a hit! Operators were excited about menuing these bars in their districts this upcoming school year!

Fighting food waste together!

As I’m sure you’ve heard, we kicked off Making Good Doing Good our overarching campaign for this year! In the spirit of Doing Good, we decided to feature our partnership with Feeding America®, the largest food rescue and domestic hunger-relief organization.

We teamed up to take on food waste and the result was MealConnect™: a technology platform that links food donations to local food shelves. Feeding America was onsite to demonstrate how school foodservice programs can use the MealConnect app to facilitate easy collection of surplus food and share it with a local food pantry or food program. Want to learn more? Or maybe you’re just interested in small ways to fight food waste? Check out this article on MealConnect and fighting food waste and hunger in your community.

On-trend bakery experiences

Walking through the show floor, there seemed to be a sweet aroma in the air leading towards our booth… that’s the Pillsbury™ Freezer-to-Oven Whole Grain Cinnamon Roll hard at work!

Chef Monica served up warm samples of these scratch-like cinnamon rolls to attendees. These are must-have for you back-to-school menu with the freezer-to-oven ease and trendy coffee shop feel. You can find our newest cinnamon roll recipes and ideas in the Taste-A-Likes recipe book – downloadable after you sign up for #GoodStartsHere!

1The NPD Group/SupplyTrack®, RTE Cereal in K-12 channel, 12 months ending July 2018, in $, cases & pounds; #1 25% Less Sugar Cinnamon Toast Crunch™, #2 25% Less Sugar Cocoa Puffs™, #3 Lucky Charms™