General Mills Foodservice Debuts New Honey Cheerios™ for School Feeding Programs

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WHAT:            A new offering from the top retail cereal brand in America is giving schools something to cheer about. Honey Cheerios,™ whole grain oat cereal with a touch of real honey, helps school nutrition professionals feed a broader range of students with a shelf-stable, kid-favorite menu item that is gluten free and made without nuts.

Created exclusively for K-12 schools, the new cereal meets CACFP guidelines and is available in 2 oz. equivalent grain cups and 1 oz. equivalent bowlpaks. Honey Cheerios will be available in March 2022, but school foodservice directors can add it to 2021-22 bids now.


Honey Cheerios™

  • 2 oz. equivalent grain cups and 1 oz. equivalent bowlpaks
  • 6 g of sugar per oz. equivalent grain
  • Made without artificial flavors, colors from artificial sources, caramel color or high fructose corn syrup
  • Smart Snacks compliant, CACFP-eligible
  • Whole grain rich, gluten free
  • No nut ingredients*

WHY:             “Ready-to-eat cereals are a top source of whole grains for children and adolescents,” said Lesley Shiery, MS, RD from the Bell Institute of Health and Nutrition at General Mills Foodservice. “The new Honey Cheerios checks all the boxes to give schools an option they can feel good about serving.”

WHERE:         For more information about Honey Cheerios, including free downloadable assets (placemats, activity sheets and posters) and a way to connect with a General Mills Foodservice sales representative, visit

                       About General Mills Foodservice

The General Mills Foodservice division serves the convenience, foodservice and bakery industries by providing quality products from time-trusted brands along with culinary, nutrition education and marketing resources to help operators succeed. Its distinguished brand portfolio includes Big G Cereals, Yoplait, Nature Valley, Gold Medal, Pillsbury, Chex Mix, Bugles, Gardetto’s and Annie’s. For more information, please visit

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CONTACT:   Sarah Peterson
                      General Mills Foodservice

¹Nielsen Nitro US XAOC, RTE Cereal, Dollar Share, 52 Weeks Ending 10/3/2020
*Honey Cheerios™ does not contain any nut ingredients. However, the product is not labeled as nut free because it is not produced in a nut free production facility.